Sunday, May 24, 2026

PROFIT AND LOSS STATEMENT FOR MR. B.

by Steven Ratiner

 

“The Post needs to be a profitable enterprise that stands on its own two feet.  Let me tell you why. Because it’s a measure of its relevance.  If people won’t pay for our product, it’s not a good enough product.  It would be like poetry without rhyming, it’s too easy.” ––Jeff Bezos in an interview on CNBC reported by The New York Times, May 20, 2026

 

Too easy without rhyme?  Mr. B., I have news for you:
you’ve no understanding of the time that goes into
educating the tongue, cultivating the heart, so that words
might fly true to their destination, bearing the hard
 
truth of what’s required to be an actual human being in
our rancid/gilded age––where suffering’s a commodity
on the Stock Exchange, and all it takes is a few billion
in reserve to live gloriously without a thimbleful of pity
 
or the tonnage of regret.  News flash: your yacht’s run aground
on Circe’s island, as you quaff down cup after cup of kykeon
laced with nightshade, turning into swine along with your crew.
Ithaka can burn for all you care.  There’s no damned hope for you.
 
For what (another old poem) profit a man who gains the world but
loses his soul?  Such unspeakable waste.  What rhymes with that?
 

Steven Ratiner is the author of Grief's Apostrophe, published by Beltway Editions in 2025. He's also published three poetry chapbooks, a collection of poetry interviews, and appeared in several anthologies. His work has appeared in scores of journals in America and abroad, including Parnassus, Agni, Hanging Loose, Poet Lore, Salamander, Vox Populi, QRLS (Singapore), and Poetry Australia––and been translated into Mandarin, Spanish, Ukrainian, and Hebrew. He's also written poetry criticism for The Washington Post, The Christian Science Monitor, The San Francisco Chronicle, and other journals.  Giving Their Word—Conversations with Contemporary Poets was reissued in a paperback edition (University of Massachusetts Press).  He is Poet Laureate Emeritus for Arlington, Massachusetts, and was elected in 2024 as President of the New England Poetry Club, one of the oldest literary associations in America. Now, beginning its seventh year, his weekly Red Letter Poems features a diverse range of poets, from up-and-coming talents to some of the most important voices in contemporary poetry.